WACHO

Represent an Argentine marketing agency with a modern, international appeal.

ABOUT

Wacho is an Argentine marketing agency looking to expand its presence internationally while maintaining its local essence and fresh style. With a name that reflects Argentine culture, the agency wanted its logo and branding to convey this unique identity.

At 814lab, we conducted a rebranding of Wacho's logo, creating a more modern image that encapsulates the Argentine essence and the brand's vibrant energy. We chose graphic elements that are representative and have personality, ensuring that the new branding resonates both locally and globally, highlighting the agency's distinctive style.